Editorial Design: Creating a document that speaks to readers

——   Created by Steph F.

Share this course:

NEW
Course
10
Lessons
20m
Lesson time
beginner
Skill level

More about this course

A lot of classes dealing with designing magazines or documents focus on the software - InDesign, etc. - and not so much on how to actually design a layout and aesthetic for your particular purpose.

My class will deal more with the actual design, covering basics like mood boards, showing examples of grids and designs from existing magazines, and then going through a time lapse of me designing a promotional booklet from scratch during a timelapse.

This course will be target towards those looking to work on

- lifestyle magazines

- corporate documents

- product catalogues

- menus

- portfolios

or any type of document, as they really follow similar foundational aspects before branching off into their own realm.

** This is my first class, so any comments or feedback on how to improve for my next one would be greatly appreciated! ** :)

I have attached the .pdf version of the document I designed here - please feel free to pass it on to anyone and help spread the awareness about the impact of palm oil on the environment and orangutan population. To access it, go to Your Project and find the link in the right menu. Thank you!

The course project

ASSIGNMENT

For your assignment, choose a topic you're passionate about and create a multi-page brochure or booklet about it. This could be anything from a catalogue to a flyer or a short story done as a magazine article. You can also design your own portfolio. 

DELIVERABLE

  1. Start by uploading a demo showing a drawing of grids over existing magazines. This is optional, but it might help you to plan your layout for your own document.
  2. Post your topic or what you plan to design, and a link to a Pinterest board showing the images you'll be using for reference.
  3. Start your layout in InDesign, Illustrator, Photoshop or any other program you're comfortable with.
  • Before adding content, you can do the entire composition using dummy text and placeholder images. This is often a more freeing way of designing the spreads without being too confined by the actual content.
  • Other times the content makes a different in terms of how you will put each page together, so it's really personal preference.
  1. Post your final project, either as a jpg mockup of the document, or upload your file to your Google drive and post the link in your project.

I would love to see any steps during your process and am happy to answer any questions or provide feedback along the way!

10 Lessons

0:01:10
Editorial Design Intro
0:01:35
Chp1 - What's Out There Now
0:03:22
Chp2 - Grids & Guides
0:02:41
Chp2b - Drawing Grids Over Magazines
0:03:10
Chp3 - Getting Started
0:01:22
Chp4a - My Process: Moodboard
0:01:07
Chp4b - My Process: Setting Up the Document
0:03:25
Chp4c - My Process: Timelapse - Fast
0:02:08
Chp4d - My Process: Timelapse - Slow With Voiceover
0:00:41
Chp5 - Your Project!
This course is included in Arbington Premium
$15/month gets you access to every course. Start your 14 day trial today. ☝️

Class benefits

  • Certificate of Completion
  • 30 day satisfaction guarantee
  • 24/7 streaming access
  • Project included
  • Direct teacher access
  • 20m of on-demand video
  • Have a coupon?

About the instructor

After graduating from traditional animation and working in the industry for several years, I opted to leave the corporate studios behind and began working as a freelance graphic designer, specializing in package design and branding. Since then, A Brand Apart has grown to include promotion design, photography, web design and …

View full profile

For super learners, get unlimited access for $15 per month

Start your 14 day free trial. Cancel at any time.

Join Today Learn More