Facebook Ads Course

——   Created by Jack Paxton

Learnings from 150M Profitable ad spend

Share this course:

3h 48m
Lesson time
Skill level

More about this course

Want to learn the exact strategy for profitably scaling your business with Facebook ads? This class is for you!

Join growth marketer Jack Paxton for examples, guides, checklists, and instructions on how to set up your Facebook ad account, then how to scale it using prospecting and re-marketing correctly while setting up campaigns optimized to leverage top or bottom of the funnel messaging.

We'll cover:

  • All the factors that go into creating a profitable Facebook ad account.
  • Top of the funnel
  • Bottom of the funnel
  • Copy
  • Creative
  • Targeting
  • Audience building
  • Account structure

This class is for anyone in a marketing role. No prior knowledge is needed, but a basic understanding of Facebook ads will help.

Why you should join:

  1. Learn how to scale your business with Facebook ads
  2. How to create converting ads
  3. How to create a long term marketing funnel on Facebook

Presented by Jack Paxton. The founder of Top Growth Marketing, HYAX and VYPER.


  • Basic knowledge of Facebook & Ads manager
  • Can do attitude to execute learnings

14 Lessons

12 mins
Why your audience is so important
35 mins
Intro to contests & examples
13 mins
Choosing the right type of contest
24 mins
Setting up & creating the most viral contest
10 mins
Why you should use Facebook to scale
16 mins
The profitable Facebook ad account setup
16 mins
How to create top Facebook ads
30 mins
Remarketing ads - bottom of funnel
21 mins
Remarketing email drips - bottom of funnel
16 mins
Marketing your contest
15 mins
Optimizing top of the funnel
10 mins
Optimizing bottom of the funnel
11 mins
Follow up after the contest
5 mins
Recap on scaling your business with Facebook & contests

About the instructor

It you!
Jack Paxton
  • 5 students
  • 2 courses

Jack helps companies scale using paid ads (Facebook & Google, etc).

Starting in 2013 he’s launched the Top Growth Marketing agency and accumulated $150 million-plus …

Read more
This course is included in Arbington Premium
$15/month gets you access to every course. Start your 14 day trial today. ☝️

Class benefits

  • Certificate of Completion
  • 30 day satisfaction guarantee
  • 24/7 streaming access
  • Direct teacher access
  • 3h 48m of on-demand video
  • 6 peers to work with