How to Become a Better Scrum Master

——   Created by Will Jeffrey
25m of on-demand video

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  • Will  Jeffrey
    Will Jeffrey

    Professional Agile Trainer

  • Biography

    Will has over 20 years of Software Development experience with his last 15 years in the role as Project Manager, Scrum Master and Agile Coach Master.

    He managed or facilitated projects of different scale, project size from dozen man-days to hundred man-years.

    He has trained & coached hundreds of professionals, including senior leaders in Fortune 500, startups, and entrepreneurial companies, to accelerate their impact and influence, and grow into their next-level of authentic and inspired leadership.

    He now splits his time coaching executives, managers, as well as building up Scrum Masters, Product Owners, and Agile Coaches internally.


    What Are Will's Core Skills

    • Certified Scrum Master (10+ years running Web, Desktop & Mobile projects)

    • Certified Agile Team Facilitator (5+ years facilitating teams with different backgrounds, cultures, languages)

    • Coaching Leaders & Managers, Agile Coaches, Scrum Masters, Product Owners and Business Analysts on agile and Scrum practices

    • Portfolio/PMO Manager (co-ordinating agile teams, managing budgets, and continuous improvement for agile teams)

    • Software Developer (10+ years experience developing web, desktop, mobile apps)

    Courses teaching
    Total students


    Course content

    2 mins
    free preview
    2 mins
    A better scrum master
    free preview
    7 mins
    Empower yourself & others
    4 mins
    Influence others by using information
    2 mins
    Servant lead: time to roll up your sleeves
    4 mins
    Listen more than talk: don't jump to conclusions
    3 mins
    Plant seeds and let ideas germinate
    3 mins
    Positive thinking: choose to be happy
    3 mins
    Don't be the same, be better

    What you'll learn

    Don’t Be the Same. Be Better.

    A Scrum Master achieves results through coaching, collaboration, communication, and conflict resolution. Expertise in these skills is a must for Scrum Masters. 

    This course is an opportunity to strengthen these skills. We will be focusing on 6 areas where a Scrum Master can improve to become better:

    • Empower, yourself and others.
    • Influence others, by using information.
    • Servant lead: it’s time to roll up your sleeves.
    • Listen more than talk: don’t jump to conclusion.
    • Plant seeds, and let ideas germinate.
    • Positive thinking: choose to be happy.

    I hope this course will be show helpful for you in your Agile journey.

    Requirements for this course


    • The Great ScrumMaster #ScrumMasterWay - Zuzana Šochová
    • Scrum mastery from good to great servant-leadership - Geoff Watts

    Foreword: What is a Scrum Master?

    Scrum involves several distinct procedures and artifacts, which refer to the components essential to the Scrum process, such as the backlog of work to be completed. A team must employ these procedures and artifacts in a specific manner for scrum to work. That’s where the Scrum Master comes in.

    The Scrum Master facilitates a project team’s Scrum process and ensures the team applies Agile principles. The title comes from the idea that the Scrum Master is an expert at Scrum and can thus coach others. The Scrum Master acts as the glue connecting Scrum participants to the Scrum process.

    Imagine the Scrum Master as akin to a personal trainer at a gym. The trainer guides your workout and helps you achieve your fitness goals, but you must put in the work to make it happen. The same goes for a Scrum team. The team executes the work, and the Scrum Master guides them toward their goals.

    That being said, I've heard from time to time that a Scrum Master is just a facilitator, or just a coach. I disagree; rather, I feel that the Scrum Master must have business sense, communication skills, tact, and political savvy in order to have the slightest chance at a successful transition.

    According to Dr. Rafael Landaeta, Old Dominion University: "The perfect Scrum Master would probably have advanced degrees in engineering, business, sociology, education, and in psychology, and have worked as change agent and manager of projects with different degrees of uncertainty in different industries and sectors, and would have the energy of a teenager, the spirit of a sport champion and the wisdom of a crowd of experts".

    This might be overwhelming, so first realize that not all changes are revolutions. You can implement change in baby steps simply by implementing the Scrum framework, escalating obstacles, and reflecting on your personal growth.

    It can also help to understand what else you can do to be a better Scrum Master for your team. By doing so, you will become a better change agent, and thus, a better Scrum Master.